CEO Wonyoung Incoming? Mystery Account ‘FOREVER:CHERRY’ Sparks Brand Rumors IVE’s Wonyoung has ignited widespread speculation after launching a new Instagram account, ‘FOREVER:CHERRY’, on January 10. The account, which was promoted via her personal Instagram story, features a cohesive…
“Geek Chic” Perfection: Sullyoon Goes Viral for Latest Airport Look NMIXX’s Sullyoon has captured the public’s attention with a sophisticated airport ensemble that is currently trending online. On January 10, the idol arrived at Incheon Airport showcasing a…
First-Generation Beauty YouTuber Daddoa Passes Away at 29 The beauty community is mourning the loss of popular YouTuber Daddoa (Lee Da Sol), who passed away at the age of 29. According to her agency, Leferi, the creator died…
Park Bo Gum’s breathtaking hanbok pictorial has shattered records, becoming the most viewed feature on ‘Harper’s Bazaar Korea’ in 2025. Unveiled in October to celebrate Chuseok, this stunning pictorial swiftly garnered over 22 million views, leaving fans and…
BTS’s Jimin has added another major brand to his ambassador lineup. He has been officially named the new global ambassador for LADOR, a premium Korean haircare brand. Following the announcement, Sure Magazine reported that fans quickly sold out…
aespa’s leader Karina has debuted her first pictorial as a Chanel Beauty ambassador. For the shoot, she interpreted the brand’s theme of “natural beauty” in her own way, combining effortless elegance with a confident, refined aura. Karina’s calm…
BTS’s V has been officially named the new ambassador for award-winning Japanese skincare brand Yunth, marking his debut in Japan’s beauty scene. On November 5, Yunth revealed stunning new photos and a commercial film featuring V, whose effortless…
aespa’s Winter is once again the talk of the internet this time for her striking no eye-makeup look during a recent trip. On July 9, she was spotted at the airport en route to Tokyo for the SMTown…
The pursuit of luminous, poreless skin has evolved dramatically with the rise of Glass Skin 2.0, a refined iteration of the iconic K-beauty trend now dominating global skincare and makeup routines. This phenomenon pairs seamlessly with viral foundations—social media sensations promising a filter-like finish—to create an accessible, multi-dimensional approach to complexion perfection.