Shin Min Ah has been officially appointed as the newest House Ambassador for the luxury brand Louis Vuitton.
In their announcement, the French fashion house recognized her as one of South Korea’s top actresses, citing her “natural charm” and “refined image” as the perfect fit for the brand. Louis Vuitton praised her enduring popularity, noting that she has consistently proven her talent and star power across both film and television with a warm and sophisticated presence.
Netizens are buzzing over the rapid rise of KATSEYE’s Yoonchae, who has recently seen an explosion in her Instagram follower count, making her the second most-followed member of the group. As the youngest and sole Korean member, Yoonchae has become a hot topic on online forums, where fans are closely analyzing her visual evolution.
The discussion highlights a distinct shift in her aesthetic. While her earlier posts reflected a “K-style Gen Z” vibe characterized by softer colors and domestic trends, her recent uploads showcase a dramatic transformation. Fans have noted that since touring, she has embraced a more mature “American Gen Z” look, featuring heavier makeup, darker tones, and the edgy styling of a global pop star.
While K-netizens remain divided on which style suits her best, the strategy is clearly working. This bold evolution appears to be a key factor in attracting a massive influx of international fans to her social media presence.
Tommy Hilfiger (@tommyhilfiger) has officially unveiled its New Year Capsule Collection featuring Global Ambassador Jisoo.
For this campaign, Jisoo redefines the brand’s signature timeless preppy look with a modern twist. 🪽 By mixing in vibrant red accents, she adds a touch of lovely wit and energy to the classic aesthetic. 🌟
Symbolizing new beginnings, the 2026 Collection is available now via online stores including H-Fashion, EQL, and Musinsa.
Stay tuned to their official Kakao channel for the latest updates!
